Projects - Team Merron
The Project:
Create a team identity and website to promote the skipper Miranda Merron.
Initiatives:
With only 6 weeks to go before Miranda co-skippered Roxy in the Transat Jaques Vabre, the team needed an identity and website to maximise the publicity and sponsorship opportunities Miranda would gain through competing in this high profile yacht race. The website had two key purposes; to keep press and fans updated on Miranda’s progress and provide companies with timely information on sponsorship opportunities.
The Result:
The website was launched in time for Miranda’s TJV race (Roxy) and updated daily to ensure the availability of fresh information and images for supporters and journalists.